Ensuring Business and Data Value are aligned

Industries are being transformed by platform business models. New entrants facilitate interactions between consumers and producers of products & services. They make boundaries between industries disappear and disrupt the customer relationship of incumbents. Financial industry, energy and education and transport services are currently facing significant changes today due to “platformization”, while most other industries are expected to be affected soon. Companies require fundamental changes in business strategy and operating model to address the new challenges. Data Trust Associates supports its clients to understand the impact of those market changes on their business model and how to adapt to it.

Passenger transport in Belgium is going through significant changes. New market players combine products of multiple transport operators in bundled propositions. By doing so, those companies take over the customer relationship from the existing transport operators. They create value by monetizing the customer data and/or by claiming part of the revenues that currently goes to the transport operators.

Data Trust Associates helped a public transport company in Belgium to define its approach in this changing market by defining the core capabilities required to flourish in this new world.